We live in an era where everything seems to push us to hide imperfections, both in our personal and professional lives. Critical judgment of anything that doesn't fit a shared standard leads us to abandon the "different" for the "normal," the old for the new. Objects break, wear out, and are thrown away. And, unfortunately, it's not just objects that are affected. Fragility is seen as a flaw to be corrected or, worse, removed. But what if we tried to look at it from another perspective?

"The Form of Care" was born from a simple intuition: care isn't just prevention, it's not just protection. Sometimes, care is what happens after a breakup. It's the gesture that welcomes, that repairs, that transforms what's broken into something new, perhaps different from the original, but perhaps more authentic and meaningful.

The proposal draws inspiration from Kintsugi , the ancient Japanese art of repairing broken ceramics with liquid gold. The invitation is not so much to faithfully replicate its aesthetic, but rather to reinterpret the technique in a contemporary and ethical way.

Through the use of damaged, recovered, and forgotten materials and a focus on objects marked by time and use, the theme proposes a new idea of ​​beauty.

The "scars" that appear on them don't seek to hide the flaw, but to enhance it. They become tangible traces of the care received, of the attention to detail; concrete signs of consideration and respect for the totality of a story.

The theme of the Seventh Edition of C3W begins precisely here: it lies at the intersection of art and social thought. It invites us to reconsider the very concept of perfection. To look with new eyes at what bears the marks of time, use, or differences. To imagine a society capable of embracing its cracks and transforming them into something meaningful, recognizing them as an integral part of a story worth telling.

As per tradition, C3W adopts an open approach that guarantees students maximum creative freedom, provided that the projects submitted are consistent with the proposed theme. The goal is to stimulate creativity, innovation, and critical thinking to represent the complexity and diversity of the theme through proposals that connect different worlds: their own educational background, the social and cultural reality in which we live, and the business world, developing the ability to forge new connections through design, communication, and the visual arts.